When later life gets complicated, you’re judged by the support you provide not just the cover you sell.

Whether you serve individual policyholders or employers through group protection, Podplan helps you support people before crisis hits with proactive education, practical tools, and trusted later-life guidance.

Partnerships available for insurers of all sizes. New partnership doors open twice a year.

Policies pay out. People still struggle.

In later life, customers and insured employees face questions insurance doesn’t answer: care options, benefits, housing changes, legal planning, and family coordination.

For insurers - retail or group - that gap shows
up as:

Increased call volumes
Frustrated, overwhelmed end users
Missed opportunities to build trust and long-term loyalty

Podplan fills the space between cover and care.

A single platform that strengthens both B2C and group propositions.

Blue mailbox with a slot and a heart symbol above it.

Retail Insurance

Elevate your policies with proactive later-life support that builds trust, reduces friction, and improves lifetime retention.

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Group Protection

Enhance your employer proposition by supporting insured lives directly — helping employees stay informed, resilient, and supported beyond the claim.

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Brand Differentiation

Move beyond price, cover limits, and claims promises with meaningful, human support competitors struggle to replicate.

Simple to integrate. Designed to scale.

Podplan supports the insured life — whether the policyholder is an individual or an employer.

STEP 01

Offer Access

Podplan is provided alongside retail policies or embedded within group protection and wellbeing propositions.

STEP 02

Educate Early

Policyholders and insured employees receive proactive, bite-sized guidance on later-life challenges.

STEP 03

Support Ongoing

Weekly insights, tools and resources, help people plan — reducing panic, confusion, and reactive contact.

Built for modern insurance models.

For Retail Insurers

For Group Protection Insurers

Strengthens customer experience

Adds tangible value for employer clients

Builds trust before and after claims

Supports employee wellbeing without increasing claims exposure

Supports families during complex later-life transitions

Reduces non-claim support pressure on insurers and employers alike

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Podplan enhances protection — it doesn’t replace it. It makes your insurance feel relevant, supportive, and present in everyday life.

For Retail Insurers

Strengthens customer experience

Builds trust before and after claims

Supports families during complex later-life transitions

For Group Protection Insurers

Adds tangible value for employer clients

Supports employee wellbeing without increasing claims exposure

Reduces non-claim support pressure on insurers and employers alike

Podplan enhances protection — it doesn’t replace it. It makes your insurance feel relevant, supportive, and present in everyday life.

Practical later-life support beyond the policy.

End users receive clear, trusted guidance that helps them prepare early and act with confidence.

Feature

Description

PodPlanner

A personalised, future-focused action plan for later-life decisions.

PodVault

Secure storage and sharing of essential instructions.

PodBenefits

Guidance to identify government benefits and entitlements.

PodConnect

Easily find, book and pay local self-employed carers.

PodLegal

Discounted Power of Attorney and will-writing services.

PodGuides

Expert insights on the UK care system and later-life housing options.

PodPost

Weekly, bite-sized education to help people learn.

PodStore

Curated products that solve common challenges.

PodDirectory

Essential services supporting health and wellbeing.

PodForAll

Invite up to four family members to share access— free.

PodPlanPlus

Private consultations by phone or video conferencing (optional)

Podplan is proactive by design. It equips users with knowledge before they need it, reducing panic, saving time, and keeping focus where it belongs: at work and at home.

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Better experiences. Lower friction. Stronger loyalty.

By preparing people early, Podplan reduces confusion-driven contact, calms conversations, and improves satisfaction. For insurers, that means:

Lower operational pressure
More positive engagement outside of claims
A stronger, stickier proposition for individuals
and employers alike

Most eldercare support reacts to crisis. Podplan prevents it.

Eldercare services traditionally step in when something has already gone wrong. Podplan works upstream, educating people before later-life challenges become urgent.

That shift from reaction to preparation is what turns insurers into trusted lifetime partners.

Secure. Compliant. Built for regulated environments.

GDPR-compliant with
clear permissions.

End users control what they share and with whom.

UK-based service
and support.

Designed for retail and group protection governance models.

Smiling elderly couple sitting on a couch, looking at a tablet, woman waving at the screen.

Elevate your insurance proposition without changing your products.

Podplan strengthens both retail and group protection offerings by supporting people where policies stop.

See how it fits alongside your existing insurance portfolio.

New partnership doors open twice a year. Secure your place early.